30 January 2010

The IRL Hires a CEO

According to the peerless Curt Cavin of The Indianapolis Star, Professional Bull Riders, Inc. CEO George Bernard has accepted an offer to become the CEO of the Indy Racing League.

I don't know much about Bernard, other than what I've read in Cavin's articles and his remarks on Trackside last Thursday.  However, this quote he gave Cavin sounds good:

"There are a lot of similarities between the two groups.  The IRL is already (going). All it needs is some direction and some dreams."
Direction and dreams.  Sounds similar to Tom Cruise's Cocktails and Dreams (and I'll let you decide if that's a good thing), but if he can keep the series moving forward and grow it as he did the PBR, things should work out.

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